[ Declaration / Demonstration ]

I wonder if we’re moving from demonstration by outputs (design drawings, reports, calculations, costings, structures), to simple declarations about what should happen. 

It’s fairly easy to assert expectations:

·         “Our principles are a-b-c”;

·         “Doing ‘x’ could contribute $65B to annual revenue”;

·         “We will collaborate with all stakeholders”. 

These declarations are important, to a point.  They are empty if there is no demonstrable facts, knowledge, or evidence behind the declarations. 

·         “A-b-c” principles must be demonstrated through behaviours and outcomes.

·         “Doing x” needs design data, real costings, provable results.

·         “Collaborating with all stakeholders” almost never happens, so declaring it is fraught with disappointment.